Archived Webinar:
Making Lead Scoring & Nurturing Work

FirstWave invites you to join our Webinar on Making Lead Scoring & Nurturing Work featuring BearingPoint’s Paul Dunay and Andrew Gaffney from Demand Gen Report. Learn how to enhance your lead nurturing process to drive more quality leads and sales. Hear first-hand how Paul scores and nurtures leads, by seeing real-time results on one dashboard from all marketing campaigns including detailed information on lead downloads, pages viewed, and how long was spent on each page. Gain a deeper understanding of how lead scoring and nurturing can increase your marketing ROI while maximizing your resources.

Complete the form below to watch our archived Webinar now (60 minutes).

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Co-Sponsors:

Featured Speakers:

Presenter:
Paul Dunay
Global Director of
Integrated Marketing
BearingPoint

Moderator:
Andrew Gaffney
Editor
Demand Gen Report